Heather is for people who are obsessed with themselves but do not like to be alone. Dr Bach called them 'buttonholers' because they latch onto people, all the time talking at exhaustive length about their problems, great and small, until people begin actively to avoid them. Thus the thing Heather people fear - loneliness - is brought about because of their behaviour.

The remedy helps us see our own concerns in the context of other people's. Having suffered ourselves from the need to talk, we become good listeners. As a result people seek us out for our compassion rather than avoiding us because of our self-centredness.